LCA

We define, design and build AI-native products and AI-native organizations.

Founded by Greg Isenberg and Theo Tabah. Strategy, architecture, design and development for organizations accelerating into the AI Age.

Paramount+NikeSlackShopifyFanaticsCharacter AIJasperIntuitGammaBoltWMGBSWHLoblawDropboxGrammarly
Where We Are

We believe the most important work in AI right now is designing the layer between the model and the human. The layer that earns trust [our book on trust], surfaces signal [our webinar on signal], and makes an expert more powerful, not less relevant [our guide on using AI].

Most teams already have the talent, the data, and the ambition. What they're missing is the system that connects those things and the design that makes it feel inevitable.

AI collapses the repetitive work. What it opens up is the space for judgment to pair with near-unlimited intelligence, giving the people closest to the problem the signal they need to move faster with more confidence. The organizations that get this right don't just adopt AI, they become AI-powered, pulling miles ahead of the competition.

What We Do

LCA defines, designs, and builds
AI-native products and AI-native organizations

AI-Native Products

Customer-facing AI experiences designed and built from first principles. Agentic interfaces, intelligence layers, agents, and the future of dozens of industries, rooted in trust.

AI-Native
Organizations

Internal teams and tools transformed to operate at the speed AI enables. Skills, agents, knowledge systems, and the change management to make it stick.

Baylor Scott & White Health

AI strategy, system architecture, and organizational acceleration for one of the largest healthcare ecosystems in the US.

We designed the intelligence layer for their product, while transforming how their digital teams use AI through AI strategy, embedded experts, workshops, and a dedicated roadmap, plan, and key metrics.

AI ArchitectureTeam Acceleration
Serko

Dozens of data sources, formats, and systems. We built the agent architecture and aggregation layer that surfaces signal from noise while helping their teams evolve the way they work for the AI Age.

Agent ArchitectureData Intelligence
Serko interface card 1

Throughout development, our team was bolstered by an extended team of agents (batman themed) that helped accelerate the development cycle from end-to-end

Paramount+

Accelerating their AI roadmap with generative video pipelines and highly personalized viewing experiences powered by massive data ingestion while changing the way they work with the power of AI; defining what good looks like, where to start, and evolving their entire product development process to unlock new opportunities, signal, and speed.

AI-Native Product Design

A single skill marketplace built on the open SKILL.md standard, giving Paramount+ and every AI agent from Claude Code to Cursor shared, reusable capabilities out of the box.

Slack
Strategy and design for the AI-native future of work and communication
Grammarly
An AI strategy, roadmap, and execution plan, brought to life in record time
Dropbox
AI acceleration and transformation roadmap over a multi-year partnership
Character AI
Working with the executive team on AI strategy, design, roadmap and execution
Intuit
Designing the AI-integration experience and future product experience
Loblaw Digital
AI strategy, experience, and team acceleration for their product organization
Nike
Helped design concepts for the future of AI-powered commerce
Fanatics
Product strategy, design and brand for their new sports commerce platform
How we work

Human-driven.
AI-powered.

Speed to Signal

LCA runs on a combination of elite talent and bleeding edge technology. Our central brain of skills, playbooks, and agents gives every person on our team deep context from day one, compounding with every engagement. We bring that same infrastructure to every partner we work with.

Embedded, Not Outsourced

Our AI strategists, designers, and engineers become part of your team. They build alongside your people and transfer everything they learn along the way. When we're done, the systems stay. The skills stay. The momentum stays. We don't create dependency. We create capability you own.

Service as a Standard

We come from a hospitality tradition. Every interaction is designed. Every deliverable is considered. We hold ourselves to a standard where exceeding expectations isn't the exception, it's the baseline. That's how trust compounds, and trust is the only thing that makes innovation stick.

Speed

We move at the pace of the best AI-native teams because we are one.

Trust

Earned through transparency, rigor, and showing up when it's hard.

Hospitality

Every engagement is a relationship, not a transaction.

Excellence

The details matter. The craft matters. The last ten percent matters.

Intelligence

We build systems that learn and compound. So we, and partners, can too.

Capabilities
AI Acceleration & EnablementAI Product StrategyApplied AI EngineeringData Science & Machine LearningAgentic Experience DesignProduct Design (UX/UI)Agent Strategy & ImplementationAI Systems ArchitectureOrganizational DesignProduct ManagementFull-Stack DevelopmentGrowth & Brand StrategyAI EducationAI Workshops

The teams that win the next decade are the ones that learn to work with AI and evolve the way they operate.

We'd love to explore what that could look like for a world class team like yours.

Theo Tabah

CEO & Co-founder, LCA